BSBWRT501 Write persuasive copy, el 3

 

3. Prepare persuasive copy

1. Create original copy with impact. It needs to sets the product, service or idea apart from the competition and competitor’s promotional material
2. Create copy that communicates the required image, and features and benefits of the product, service or idea
3. Create copy that meets the requirements of the creative brief in terms of information, format, language, writing style, and level of detail
4. Produce copy:
5. on time
6. within budget
7. that complies with legal, organisational and ethical requirements

 

---